by Rebekah Weiner | Oct 26, 2023 | Deltek WorkBook
*This blog is reposted from Deltek’s Project Nation Blog Revenue forecasting is a crucial component of managing a mature and successful advertising agency. While there are a number of elements that impact your ability to accurately forecast expected...
by Rebekah Weiner | Oct 6, 2023 | Deltek WorkBook
As a boutique marketing agency, you know that growth is essential to stay ahead of the competition. However, scaling your agency can be a challenging task. Below, we have compiled some valuable tips to help you tackle some of the most difficult obstacles to growth....
by Rebekah Weiner | Sep 29, 2023 | Deltek WorkBook
In a recent blog, we outlined how to identify if your marketing campaign is newsworthy. This blog will outline best practices and tips on how to pitch your story idea to a journalist. Understanding the art of email pitching can make the difference between getting...
by Rebekah Weiner | Sep 22, 2023 | Deltek WorkBook
One of the first steps on the path to growth for agencies is to look for opportunities to increase efficiencies. These three agencies below discovered that Deltek WorkBook helped provide an integrated system that improved reporting and collaboration. Ultimately,...
by Rebekah Weiner | Sep 13, 2023 | Deltek WorkBook
Marketing campaigns play a crucial role in promoting products, services, and brands, and the success of those campaigns is most often determined by the number of leads or sales generated. But marketing isn’t the only way to get a message out – public relations...
by Rebekah Weiner | Sep 7, 2023 | Deltek WorkBook
We’ve reached Part 3 of our three-part series on agency resource management essentials. In Part 1, we covered tips on resourcing current projects, and in Part 2, we looked at the reports and forecasts to improve profitability. Now in Part 3, we’ll shift our focus to...